Your GTM tools record what happened. Focal knows why.
Focal captures your SE & FDE team’s reasoning into a memory layer that powers you to win more deals that go-live on time.
Focal uses your team's reasoning to drive forwards each deal. Not just summarising transcripts.
Focal uses your team's reasoning to drive forwards each deal. Not just summarising transcripts.
Focal works alongside your technical sales team, structuring scattered context, highlighting what's worked on other deals and surfacing risks before they hit forecast.
Focal works alongside your technical sales team, structuring scattered context, highlighting what's worked on other deals and surfacing risks before they hit forecast.
01
01
Everything brought into one place, automatically.
Everything brought into one place, automatically.
Calls, calendar invites, notes, Slacks automatically get ingested and structured by Focal. No new admin, nothing extra to maintain.
Calls, calendar invites, notes, Slacks automatically get ingested and structured by Focal. No new admin, nothing extra to maintain.
02
02
Each deal understood and analysed
Each deal understood and analysed
Focal has the understanding of your best SE - it structures all context into verifiable facts and highlights risks learnt from other deals.
Focal has the understanding of your best SE - it structures all context into verifiable facts and highlights risks learnt from other deals.
03
03
Risks & gaps highlighted to your team
Risks & gaps highlighted to your team
Focal knows what's important to get your team's input - proactively surfacing risks, learnings from similar deals, questions from unclear actions & more. All of which gets fed into your team's memory layer.
Focal knows what's important to get your team's input - proactively surfacing risks, learnings from similar deals, questions from unclear actions & more. All of which gets fed into your team's memory layer.
04
04
Reused everywhere, compounding with each deal.
Reused everywhere, compounding with each deal.
Every person and agent in your GTM uses the same validated context for their actions. All backed by reasoning they can't get anywhere else.
Every person and agent in your GTM uses the same validated context for their actions. All backed by reasoning they can't get anywhere else.
So you know what revenue
will actually go-live.
CROs
The revenue you sign actually goes live.
The revenue you sign actually goes live.
Be able to trust your forecasts.
Be able to trust your forecasts.
Late-stage surprises stop derailing your quarters.
Late-stage surprises stop derailing your quarters.
Solutions teams
Stop firefighting deals after they go wrong.
Stop firefighting deals after they go wrong.
See how similar deals were handled - the workarounds, the demos, the objections
See how similar deals were handled - the workarounds, the demos, the objections
Scale your impact across GTM.
Scale your impact across GTM.
CROs get more accurate forecasts.
Solutions teams know what's about to go wrong. Before it does.
Leaders get visibility. SEs get leverage. The memory stays current because both sides use it.
WHAT PEOPLE ARE SAYING
WHAT PEOPLE ARE SAYING
WHAT PEOPLE ARE SAYING
The technical truth behind deals at
The technical truth behind deals at
The technical truth behind deals at
"We chose Focal both as it solved the problems we had in a way we'd never seen before, but it also felt different - being built inside Coform meant it felt like were working with people who genuinely understood what we were facing and were actually invested in our success"
"We chose Focal both as it solved the problems we had in a way we'd never seen before, but it also felt different - being built inside Coform meant it felt like were working with people who genuinely understood what we were facing and were actually invested in our success"
"We chose Focal both as it solved the problems we had in a way we'd never seen before, but it also felt different - being built inside Coform meant it felt like were working with people who genuinely understood what we were facing and were actually invested in our success"
– Rebecca Applewhite
– Rebecca Applewhite
– Rebecca Applewhite
Director of Solutions Consulting, Remotez
Director of Solutions Consulting, Remotez
Director of Solutions Consulting, Remotez
COMMUNITY FIRST
COMMUNITY FIRST
COMMUNITY FIRST
Built by the team behind Coform.
Built by the team behind Coform.
Built by the team behind Coform.
The largest community of SEs and FDEs in Europe.
The largest community of SEs and FDEs in Europe.
The largest community of SEs and FDEs in Europe.
Win more deals.
Land them on time.
Give your solutions team the memory they're already trying to build by hand - and stop losing the reasoning that wins deals.
As Focal spreads across technical GTM, it becomes the reasoning layer your whole org runs on - so the revenue you forecast is revenue that actually lands.
Win more deals.
Land them on time.
Give your solutions team the memory they're already trying to build by hand - and stop losing the reasoning that wins deals.
As Focal spreads across technical GTM, it becomes the reasoning layer your whole org runs on - so the revenue you forecast is revenue that actually lands.
Win more deals.
Land them on time.
Give your solutions team the memory they're already trying to build by hand - and stop losing the reasoning that wins deals.
As Focal spreads across technical GTM, it becomes the reasoning layer your whole org runs on - so the revenue you forecast is revenue that actually lands.